Fractional CMO AND Team Coach for B2B tech CEOs

Jason is a true professional. Our company was in need of a cohesive messaging summary that our sales team could use to describe our unique products and services. Jason took us through a well outlined process and helped us to dig into our organization’s history, behavior and culture and we came out on the other side with a positioning statement and branding material that sums us up beautifully.  Our sales team now has clear messaging that helps them to quickly convey our value offerings to new and existing clients. Our team found the entire process to be well paced and enjoyable.  Jason delivered results at each key step in the process right on time and we finished  the scope of work well within his quoted timetable.  Our business is unusual and highly niche focused making it difficult to package up concisely. Jason did an outstanding job of leading us to the concise messaging that we needed, but have struggled with, for many years!

Working with Jason to lock in our positioning and message felt like a huge weight lifted off my shoulders. That clarity didn’t just help me—it completely re-energized my colleagues and the company at large. For the first time, we had a cohesive story that truly reflected who we are and where we're going. Jason’s leadership brought alignment, momentum, and renewed confidence across the organization. 

Working with Jason over the past almost two years has been a very rewarding leadership partnerships for me as a CEO. As a strategic marketing leader, he quickly became someone I could trust—not just to advise, but to take action. He brought structure, focus, and direction to our marketing efforts and helped bridge the gap between our Israel-based leadership team and our work in global markets like LATAM, APAC, and Africa. What set him apart was his ability to lead virtually while staying fully hands-on. He wasn’t just offering counsel from the sidelines—he was in the trenches with us, guiding strategy while making sure execution happened. In a fast-moving, cross-cultural environment, that kind of steady, expert leadership is rare. Jason delivered it consistently. I’d recommend him without hesitation to any global organization looking for clarity, momentum, and a true partner in marketing leadership. 

I wholeheartedly recommend Jason Dyer as a Fractional CMO. Jason's strategic insights and marketing expertise have had a profound impact on our business and strategic planning at epaCUBE. His ability to align marketing efforts with our overall goals, drive results, and lead our team effectively is outstanding. If you're looking for a dynamic marketing leader to elevate your business, Jason is the right choice.